Paolo Del Bravo was born in Tuscany, precisely in Pisa. He achieved a College Degree in Italian Literature, therefore the ultimate unemployed. He was interested in visual poetry and mass media languages. Then, by pure accident, he trips over an article in a women’s magazine, talking about a new profession, particularly suitable for women: the copywriter. The job consisted in writing texts for advertising, and you even got paid for doing it. But why only for females? Since he was against any type of discrimination, he left home and college and emigrated towards his new job.
This is how Paolo started his journey among several Italian and international advertising agencies and clients. Before in Rome, then in Milan, then again in Rome. Here with Agostino Reggio, great Art Director and friend they accomplish their project, open an independent advertising agency, DBR&F, which after became Reggio Del Bravo, and more after Fagan Reggio Del Bravo.
Today renamed Paolo Del Bravo Pubblicità.
In 1985, Paolo Del Bravo is one of the founding members of the Italian Art Directors Club, the most prestigious Italian association of creatives.
Many campaigns created by Paolo have been published on important publications like I Creativi Italiani; Pubblicità d’Autore, the best Italian advertising; The Headliners, l’immagine delle parole; Just Doing It, storia dell’advertising attraverso i suoi protagonisti; on several Annuals of the Italian and European Art Directors Club; on international magazines like Graphis, Hot Ads and Archive.
He was awarded with many international and Italian awards, including the prestigious Grand Prix from the European Art Directors Club.
He never got a Driver’s License, but he does have three children that he trying to drive through life while helping them accomplish their dreams.
Here is where everything started.
PDB – Paolo Del Bravo
Via degli Zingari, 60 – 00184 Roma